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Artsubstance advertising, marketing, and graphic design, a strategic combination of professional services to help you improve your brand recognition and maximize sales.
By managing and designing your marketing techniques to a specific product, product line, or brand Artsubstance will seek to increase your product's perceived value to the customer thereby increasing your potential to maximize your brand recognition, maximizing your profit margins.
A good brand name design should:
● Be protected (or at least protectable) under trademark law.
● Be easy to pronounce.
● Be easy to remember.
● Be easy to recognize.
● Be easy to translate into all languages in the markets where the brand will be used.
● Attract attention.
● Suggest product benefits (e.g.: Easy-Off) or suggest usage (note the tradeoff with strong trademark protection.)
● Suggest the company or product image.
● Distinguish the product's positioning relative to the competition.
● Be attractive.
● Stand out among a group of other brands. |
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Because your first impression is the most important...
Artsubstance follows strict series of steps and guidelines to ensure you recieve the most accurate design possible!
Step 1: Fill out the Creative Brief to help us understand your service/product, target market and spirit behind your brand.
Always keep in mind the 5 golden principles of logo design:
1. Simple
2. Memorable
3. Timeless
4. Versatile
5. Appropriate |
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Why do I need a website?
● Many people shop and research purchases online before making their decision. If your company isn't there, your customer can't find you.
● A web site is open 24 hours a day, even when you're sleeping your customer can receive information about your products and services.
● A web site and e-mail at yourdomain.com (your own domain name) lends professionalism to your business.
● A web site can help expand your business beyond geographic boundaries or can help you target your specific region.
● A web site enhances your other marketing efforts, including local marketing efforts.
● Your web site will increase your sales.
● Costs less than other marketing media, but reaches millions.
● Potential customers can reach you easily.
● Grow your company image.
● Better customer relations, and much, much more! |
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